Prototype  •  Big Five × UK local areas

Where would you be happiest living?

Answer a few quick personality questions. We’ll estimate your Big Five traits and compare them with Local Authority personality profiles (T‑scores) to rank places where people are most similar to you.

Takes ~1–2 seconds in your browser, nothing is uploaded.

Your results

Your Big Five profile

Bars show how high you scored on each trait relative to this short questionnaire (not a clinical assessment). T‑scores are put on the same 0–100 scale as the local authority data (50 ≈ average).

Top 10 best‑matching places

Match % is based on how close each area’s personality profile is to yours across Extraversion, Agreeableness, Conscientiousness, Neuroticism, and Openness, using a distance measure on standardized trait scores.

All matches use the same distance‑based similarity metric.

All locations ranked by “happiness match”

Higher % = personality profile closer to yours. This is illustrative, not a definitive measure of where you’d actually be happiest.